Showing posts with label presentation skills. Show all posts
Showing posts with label presentation skills. Show all posts

Friday, 4 June 2010

Make your message stick - the "RULE" of more interesting presentations

Whether you're talking about you make pencils or jet them off to illiterate kids in Eritrea, there are some typical things you may say in a presentation to get people to support your work. The more these messages stick in people's minds, the more success you'll have in what you do.

The trouble is, that even those who don't technically fear public speaking, do fear saying something unprofessional. And it's understandable. If speaking in public isn't an environment you swim about in day-to-day, your nerves will be heightened by the task. You already feel pretty silly standing up to talk, your brain then chips in with a resounding 'No!' and there's that voice inside your head dying to tell you how much people are judging you. 'Don't do anything different and for god's sake, be professional.'

This desire to be professional leads to us giving exactly the same presentation as everyone else (you know the one: a powerpoint with four neat bullets down the side and a picture in the right hand corner). If professional is to fit right in with what everyone else is saying - job done. If professional is to be bland, then another job done.

But wait a minute. How many of those 'professional' presentations have you sat through? You probably don't have enough fingers. And how many of them can you remember in any detail? Do you even need any fingers to count those? Speakers who focus on being professional and mild, are in fact doing everyone in the room a disservice. Far from being pleasant and inoffensive to listen to, they are subjecting their audience to a presentation which they won't remember and their organisation is losing ground to organisations where the presenters make their message stick.

So what does it take to make your message stick?
There are three broad areas to consider to make your message stand out. Take a look at each of these below and see which you use and how you could use them differently to engage your audience.

1) Visual aids
How you use your powerpoint, flipchart, props, or physical space to engage, or disengage your audience. Do you ever do a presentation without powerpoint? What if you pre-prepared a flipchart or powerpoint with no words- only pictures and numbers?

2) 'Verbal aids'
The nuggets of gold that come out of your mouth. These could be metaphors, poems, a personal story, a famous example, a joke, quotes, powerful facts, collections of three or buzz phrases to repeat. These all add variety, depth and emotional buy-in to a presentation. They also provide a good opportunity for you to stimulate both the left, logical part of the brain and the right through powerful evidence, emotional part of the brain through rapport-building stories.

3) Interactivity
My personal favourite is to get audiences involved in information as people far & wide learn best by doing. This could be something so simple as a brainstorm, or elaborate like a challenge, quiz, team game, or role play. With any interactivity, make sure that your full energy goes behind the task, so as to motivate others to get involved.

But before you run off and play, remember the "RULE" of memorability. To be successful, any visual, verbal or interactive 'nugget' that you slot into your presentation should be:

R - Relevant
Somewhere along the line, we were told to "start with a joke." This is like saying "Start with something to distract the audience, then you can get into the really boring bit." Any tool that you use should link clearly to your message, rather than pulling away from it.

U - Unusual
The unusual or unexpected often has the effect of tricking the brain out of its stereotypes and leads to the creation of new neural pathways. This means more learning which is retained for a longer period of time.

L - Learning
The best nuggets usually take the audience forwards and teach them something new. Give your audience insight and they'll see you as an expert in your field. Repeating or reiterating key learning points reinforces them.

E - Exciting
It's not to say that you have to have your audience leaping out of their seats with thrills, but a good nugget excites, or stimulates a part of the audience's mind - whether it's their imagination, their motivation, or their logical mind. You're looking to create "ooh" and "ahah!" moments with what you say, show and do.


Stick to these rules and your presentations will start to stick. Next time you do a presentation, pick a new nugget and give it the "RULE" treatment. Give yourself permission to experiment.

For more information on how to progress with your public speaking through a coaching programme please take a peek at Ginger Training & Coaching's public speaking programme.


Related articles:
Public Speaking with Wings e-book
Grim Gestures - the top 10 gestures mistakes
Awareness- the first tool to outstanding public speaking

Monday, 19 April 2010

Awareness- the first tool to outstanding public speaking


As he finishes to his last point, Edgar Mumble looks up at the audience. ‘Phew, it’s over,’ he thinks with satisfaction. He half-heartedly asks if anyone has any questions and then, when his offer is met with silence, he scuttles out of the room to a thin ripple of applause.

‘That was pretty alright,’ he tells himself with a relieved sigh, ‘I’ll do the same presentation again next year.’

How many times have you sat through a similar scenario? How many times have you been the speaker with the same attitude? The good news is that it doesn't have to be that way- and the first step in this (and any other) personal development process is to become aware of yourself and your impact on the world. There's no other way to get the distance needed to change your actions?

Awareness starts with a desire to do better, so first you need to want to give a presentation that doesn't just pass for 'okayish.' Just in case you're on the fence, look at those people who you know who entertain and dazzle their audiences. Do you prefer hearing them talk? Do you listen more and remember more about what they say? Chances are you do.

So, have you got the motivation? Good. Now you’ll do well with a framework for analysing yourself. Buddhists, the masters of awareness, identify five different centres in the body. Four of these are relevant for public speaking awareness- our body, speech, mind and qualities. Let's take a look at each in turn:

Body
First, consider your eye contact – do you cover all of the room or do you hold onto a supportive-looking group on the left hand side? Do you have the tenacity to make eye contact with specific people for 1-3 seconds, or do you find yourself inspecting the ceiling because that way you can pretend you have nobody watching you?

Second, look at your gestures. Take your hands away from your ear, the back of your head, your necklace and other undesirable places (we all do it). And stop with the flappy, general and repetitive hand movements. Now you’ve got some space for crafting gestures that tell your story and emphasize the bits you want your audience to remember. Pick gestures that are strong and memorable.

And there’s much more. Consider the way you hold your body, your facial expressions and how you move. You will, of course, be ditching the lectern.

Speech
Look at the way your voice behaves when you talk in public. Once your volume’s not too loud and not too soft, but just right, you can start to use it as a tool for adding drama and tension into what you say. Same goes for an awareness of your gaps, your intonation, your clarity, your energy and so on. Play with your voice and use it to create a story that engages your audience.

Mind
The voices in our mind can play funny tricks on us if we’re unaware on stage. Because we take our nerves seriously we feel that fight-or-flight are the only two serious choices. If we’re aware, we’ll learn that our nerves are energy that can either help, or hinder our performance. That energy can either be labelled 'fear' or 'excitement.' We chose which way it goes.

Qualities
And finally, awareness of your qualities will indicate the kind of presenter you can be at your very finest. Your ‘stage persona’ – be it the Kind Expert, the Competitive Dad the Energiser Bunny, or countless others, will provide you with hooks for creating humour and themes that are natural and dazzling.

To develop your stage persona, start by pondering the ideal persona for your message. Are you challenging, or consensus focused; serious or humorous? Now, look at where you are on each of those spectrums. The gap is your list of points to develop.


If you'd like to learn more about these techniques, join the next Public Speaking with Wings- Your Presenter's Toolkit session - http://www.go-ginger.com/workshops.html. You can also request a free Public Speaking with Wings e-book here which goes into further techniques for becoming a master of public speaking.

Related articles:
Grim Gestures - the top 10 gestures mistakes

Monday, 29 March 2010

A lesson from the kids

Sarah and a Ginger team of volunteers took out the morning of Saturday 27th to inspire a group of young campaigners for the Equality & Human Rights Commission. What we didn't expect was to leave feeling so inspired ourselves...

It's always a great privilege to be invited to train a group of motivated young people. In comparison to the sterling and long-term graft teachers and parents commit themselves to, we are often gifted with the 'headliner' role of coming in, saying something inspirational, dancing around a bit (sometimes literally) and then leaving again with the warm feeling of having done something good for the world.

Take Saturday morning at Project 1000 - a group of young people brought together by the Equality & Human Rights Commission. We were invited to train the group on public speaking to help them 'up' their impact as activists. I led a bit of fun theory from the front and the team of volunteers worked with small groups to practice their presentations and get feedback on their technique. To see so many young people give better performances than my adult clients was a heart warming experience. And they loved it. Debates ranged from tuition fees to full body scanners, many of them packing into their 2 minute speeches arguments that would give our MPs a firm run for their money.

But whatever excitement and inspiration we helped create, it was my team and I who left feeling inspired. With so much apathy and 'easy' entertainments distracting British youth culture away from their communities and into facebook, twitter, PS3s (and blogs...?), it was exciting to see so many fresh and ambitious faces giving up their Saturday morning for a wider cause.

With young people like this supporting equality and human rights, I only feel positive and secure about the future of my country. The question is, how can we encourage more people to take a critical look to the world around them and talk up about the things that aren't right? This is a lesson that starts with youth and ends on the doorstep of each and every adult in the country, especially with a general election looming...

Wednesday, 24 March 2010

Grim Gestures: The top ten gesture mistakes public speakers should avoid.

Public Speaking Coach Sarah Lloyd-Hughes shares her experience with making gestures add colour and spice to your presentations.

Stand up in front of people to give a speech or presentation and you'll notice something funny happen. Those two implements on the end of your arms, usually your faithful servants, suddenly feel like sweaty,
awkward lumps. "I just don't know what to do with my hands!" clients often comment to me. And the result is a series of embarrassing gestures that totally take our attention away from your message as a speaker.

What can you do about it? First of all, become aware of what you're doing. To help you, here I've put together a list of my Top 10 Grim Gestures to avoid. Which ones do you do?

10 - The Jab: Too much pointing is rarely received well by an audience. Whether it's pointing directly at people, or jabbing into your hand, it comes across as aggressive or accusatory.

9 - The Tony Blair: "Education, education, education" and the accompanying hand slicing movement. Whilst this gesture is controlled and powerful, fans of the 'naughties' will notice we're in a new decade. Audiences are looking for empathy and The Tony Blair is no longer a gesture that carries a message of authenticity. Avoid if you want to seem genuine.

8 - Quick, Hide! I often see new speakers try to hide themselves due to nerves. Pulling on sleeves and tops to cover a little bit more skin. Guess what? The audience will still be able to see you anyway! Forget your clothes and take the floor with pride.

7 - The Laurel & Hardy:
Unless you're acting out a story, or a thought process, scratching the top of your head will give your audience the impression you don't quite know what you're talking about.

6 - The Comforter: One especially for the girls with lovely long hair. In an alien or intimidating situation it's natural you'd like to feel safe, but give yourself that feeling by preparing well for your talk, rather than stroking your long hair, or running your hand along your arm.

5. Clapping & slapping:
Whilst a well-placed hand clap can add emphasis to your main points, over-do it and it becomes a distraction. This could be hand clapping, or - often - unintended hitting of your hand against your side or knees. Distracting. If you want some applause, wait until you've finished.

4. The Lifeline: Many speakers rely on notes as a lifeline for talks they're unfamiliar with, or as an excuse to avoid gesturing. In reality, you will need your notes far less than you imagine and they become a barrier between you and your audience. Put them down and free up your hands for masterful gestures.

3. The Wringer: One of the most common Grim Gestures in business, this is holding your hands together and massaging the palms with each other. Great for a masseur warming up, but to your audience you come across as tense, indecisive and possibly a touch aggressive.

2. The 10 second itch:
Of all the weird and wonderful ways adrenaline plays with our hands when we're nervous, itching and scratching must be the most distasteful. I've seen speakers almost scratch holes into their necks, arms (etc) in moments of high stress. What should you do about it? First, notice what you're doing. You'll realise, if you pause for a moment, that there's a repetitive action going on here and it's beginning to hurt! Then, relax your hands. Breathe some oxygen into them and place your hands - calmly - somewhere they can do no harm.

1. Fly Swatting:
And finally, holding the number 1 spot is the classic Fly Swatting gesture. There is nothing more grim than fairy, flouncy gestures that continue on and on and on, no matter what the speaker is saying. The key here is power. If your gestures are weak, your authority as a speaker will be weak and thus the message you're trying to get across will be weakened (whether it's a sales pitch, a training programme or a wedding speech, we all have a message). Concentrate on making your gestures definite, and appropriate to your message, rather than too general.

To work on your gestures, start to study public speakers as you come across them. Who has power as a speaker? Who fails to keep your attention? How do gestures contribute to this?

And watch out for my next blog in the series, "Gorgeous Gestures" - tips for adding spice and colour to your presentations, using only your hands.

Sarah Lloyd-Hughes runs a regular workshop Public Speaking with Wings: Your Presenter's Toolkit, for beginners and experienced speakers looking to work on their technique. Visit www.go-ginger.com/workshops.html for more information.